AI direction for video creators
Direction for creators who move fast.
The discipline layer between idea and camera. Turn rough ideas into clear shot lists, pacing, and framing—so you hit record with confidence instead of doubt.

How it works
What Directr does
We turn messy ideas into production-ready direction: structure, framing, and rhythm so every second on screen is intentional.
Structure
Chaos → direction. We organise your thoughts into a clear narrative flow, beats, and shot order so you never stare at a blank timeline again.
Framing & pacing
Every shot intentional. Get specific guidance on angles, cuts, and rhythm so your edits feel deliberate and professional, not random.
Rhythm
No second-guessing. Lock in pacing and transitions before you shoot, so you move from idea to publish without endless re-edits.
The transformation
Ideas.
Chaos in your head. A vague concept, a feeling, maybe a hook—but no clear path from "idea" to "finished video." You hit record and hope it works.
Direction.
A clear sequence on screen. Beats, shots, and pacing spelled out so you can shoot and cut with confidence. Less guesswork, more finished work.
Built for
Who it's for
Whether you're flying solo or running a team, Directr gives you the structure to ship more—and better—content.
Solo creators
One person, one vision. Get shot lists and pacing without a production crew—so you can focus on performing, not planning.
Short-form
TikTok, Reels, YouTube Shorts. Fast turnaround needs clear direction. We help you go from idea to post in one smooth flow.
Creative teams
Align on structure before the shoot. Share directions, iterate on beats, and keep everyone on the same page from concept to cut.
Brands
Consistent quality at scale. Brief your team once, get repeatable direction for campaigns, ads, and owned content.
Simple pricing
Choose your level.
Start free, upgrade when you're ready. No hidden fees, cancel anytime.
Free
Test direction. See if Directr fits your workflow before committing.
€0
- 3 directs per month
- Max 10 projects
- Core output · Share link
Creator
For creators who ship regularly. More directs, more projects, export and priority.
€19,99 per month
- 40 directs · 100 projects
- Priority · Export
Pro
Own the process. Unlimited directs, unlimited projects, team features.
€29,99 per month
- Unlimited directs & projects
- Priority · Team features
🎓 Education coming soon — for students and educators.
View the Business plan for teams and businesses →Built for the way you create
“Finally something that turns my messy ideas into something I can actually shoot. No more staring at a blank page.”
Creators use Directr to go from idea to direction in minutes—structure, beats, and pacing included.
Start creating
Ready to direct?
The discipline layer between idea and camera. Turn your next idea into a clear, shootable direction—in minutes, not hours.